Sunday, December 21, 2008

Do Not Go Silently Into The Night

I am giddy with excitement. For the past six months and more, we have been focused on research and development, we have been putting the finishing touches on our new service offering, and through it all, we have been producing a printed NEED TO KNOW newsletter that arrives by mail each and every month personally addressed to you. You are our valued client or you are someone we want as our valued client.

Sharing our ideas for leveraging your marketing communications and sales, demonstrating the power and value of storytelling, and offering a monthly dose of creativity to get your creative juices flowing is the order of our day, every day. So when the economy took a beating, we became the evangelist of being creative instead of reactive, of being smart and vocal when others are silent, and of questioning each and everything you do and have ever done with a view to innovating for measured outcomes.

The January issue of NEED TO KNOW is entitled On Your Mark. Get Set. Go! It is a double-issue loaded with ideas to move your market. But before you embark on a brave new path for marketing communications and sales, answer this one question: Are you in this business for the long term? If you answer YES, then don’t miss the January issue of NEED TO KNOW. It is your road map to winning in this economy and the next.

If you have been receiving NEED TO KNOW each month, look for your special issue on your desk the week of January 7. If you want to start receiving this provocative newsletter, send your full mailing address to info@duo.ca and we will put you on our mailing list pronto.

Why be silent when you can tell your story to your 100 most important clients, employees, suppliers, donors, investors...and be heard? Use this opportunity to stop doing what you’ve always done and evolve and innovate your way to greatness.

As I said in my opening, I am giddy with excitement – you should be too.

Best of the season to you and your family.
It will be a great new year if you take the word REACTIVE and move the C to the front, making your future CREATIVE. Be thoughtful, purposeful, inclusive, and unforgettable.

Regards,
Nora

Nora Camps
DUO Strategy and Design Inc.
416 255 0775
ncamps@duo.ca

http://www.duo.ca

brand marketing communications strategy publications

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